HONDA BRIO.........

India, the seventh largest automotive market after China, Japan, Usa, Germany, South Korea and Brazil.It is one of the most competitive markets around the globe.Nowadays, automotive companies are putting up new models in their showrooms and implementing new strategies to hold their market share against their rivals. Maruti Suzuki launched the SX4 diesel in the market to give a boom to its slow moving Sedan and also launched its CNG variant  with the growing prospects of CNG.Now its time for Honda to enter a new segment, which it had not entered till now. Honda is about to launch a new hatchback- BRIO a car in upper B segment(Indica vista, Micra, Swift).Honda has new hopes with this car, as it entering a segment which the most competitive amongst all.

Here is the first glimpse of the car, a typical odd ball japanese design. Brio is not designed with european influence in mind which most of the car makers do today.The car looks very cute and cudly even though it measures as big as its rivals.

The rear design of the car may not appeal to all, with sharply shaped tail-lamps, and a rear windscreen almost digging into the bottom of the car. However the design is quite creative and hasn't been noticed in any other Indian car. A larger rear wind screen will enhance the rear visibility of the car.

Accessibility to rear trunk space has been provided by opening the rear wind screen rather than the rear hatch door, reminds me of the first generation Maruti 800. The above picture suggests that the car has a good wide body design, which will improve the high speed stability of Brio.

The interior again seems to be a different but a new design. The dashboard design is some what unergonomic. The stereo system is placed far from the driver which can be difficult to operate. The second AC vent from left is directed more towards the front passenger than to the center of the cabin, so cooling might be nonuniform. The AC control are set low but are easy to operate as they are in reach of the driver.

However space within the cabin has been cleverly used in the Brio.There are lots of small spaces to store goods. The glove box seems to be big, to store stuff. The space seems to be comfortable for 5 abreast.

Honda will probably use the same engine that is used in the Jazz, the 1.2ltr SOHC 16 valve engine which produce 90(bhp) and 116NM of torque.This engine is a gem in terms of refinement and design.Normally 1.2ltr petrol engine produces 75-80(bhp), but this(Jazz) engine produces 10bhp more in the same volume of the engine.Maruti Suzuki will probably launch its new Swift with a new 1.2ltr K-series engine which will produce around 94(bhp). The current swift produces 84(bhp).

Honda is all geared up to launch its new vehicle with a price tag around 4.5 lakh rupees.The pictures and photos are of prototype vehicle. The company might incorporate new things, along with some changes to make the new model more tempting.